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is a values centered creative agency.

We are an independent agency that creates stronger community between organizations and their people. We help you turn your mission into a story, your vision into a strategy, and your values into a legacy.

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Branding

What is your organization’s brand promise? Is it true? How should it look and feel? How should people talk about it? Let us be your guide on your journey to a clearer vision of your brand.

BRAND STRATEGY | LOGO DESIGN | BRAND GUIDELINES | MERCHANDISE DESIGN

Websites

You know your website is vital to the health of your organization. A well-designed website communicates why you do what you. Our approach to web design is brand-focused and mobile-first.

WEB DESIGN | E-COMMERCE | CONTENT STRATEGY | SEO | UI / UX | E-LEARNING/LMS

Storytelling

Stories are the building blocks of tribes. If you are building your community, you are using stories to do it. We want to be a storyteller for your brand. We listen. We learn. We write. We film.

VIDEOGRAPHY | PHOTOGRAPHY | HUMAN INTEREST STORIES | COPYWRITING

Testimonials.

I’ve worked with Adam on a variety of projects and can attest to his professionalism and care for every detail. He’s intelligent, fun, and communicates clearly. I highly recommend him and plan on securing his work again in the future.

Dr. David McDonald

Lead Pastor, Westwinds

Adam is a remarkable partner in communication and digital services. He is creative, detailed-oriented, and I credit him for the successful launch of my podcast. I have thoroughly enjoyed working with him.

Peter Englert

Director, Browncroft

5-Stars and 2-Thumbs Up! Our production team and QC processes continued without a hitch while the film was shot. The entire team was surprised that we got our brand video so fast and with such courtesy.

Adam Carpenter

Sales & Marketing, Caravan Coffee

Team.

Adam McGuffie

Adam McGuffie

Creative | Owner

I’ve always loved art. Music helped me find my way. It was the first job that I had after college and helped orient me in the world. I went on to serve local communities through ministry and in higher-education, but my passion for branding and creative forms of storytelling and marketing have been a part of the entire journey. After 10 years in leadership roles across the United States and serving on the board of an organization with a $6.5M budget, I decided to come home to create stronger communities through Joy Ethic. 

Kelly McGuffie

Kelly McGuffie

Writer | Editor

Kelly writes about walking the pilgrimage of life. She feels closest to the divine when she is outside and once hiked 729 kilometers across Spain. Read more of her work at kelly.substack.com or on instagram at @kelly_mcguffie. She lives and teaches in Oregon’s beautiful wine country with her husband and toddler.